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Business Communication
Business Communication
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Publisher: Vijay Nicole Imprints Private Limited
ISBN: 9789393161574

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ISBN: 9788182093195 Price: INR 495.00
 

Description

Table of contents

Biographical note

This book Business Communication is designed as a textbook for students of commerce and management. It is comprehensive, has its emphasis on written communication, includes real-world examples, and is rich in pedagogical features.

Description

This book Business Communication is designed as a textbook for students of commerce and management. It is comprehensive, has its emphasis on written communication, includes real-world examples, and is rich in pedagogical features.

Table of contents
  • Cover
  • Halftitle Page
  • Title Page
  • Copyright Page
  • Contents
  • Preface
  • PART ONE COMMUNICATION FOUNDATIONS
    • CHAPTER 1 NATURE AND SCOPE OF BUSINESS COMMUNICATION
      • Introduction
      • Definitions of Communication
      • Characteristics of Communication
      • Need for Communication
      • Importance of Effective Business Communication
      • Summary
      • Review Questions
    • CHAPTER 2 PROCESS, PRINCIPLES AND MEANS OF COMMUNICATION
      • Process of Communication
      • Principles of Communication
      • Means of Communication
      • Summary
      • Review Questions
    • CHAPTER 3 FLOW OF COMMUNICATION
      • Introduction
      • Types of Communication
      • Summary
      • Review Questions
    • CHAPTER 4 NON-VERBAL COMMUNICATION
      • Introduction
      • Kinesics
      • Paralanguage
      • Proxemics
      • Signals
      • Summary
      • Review Questions
    • CHAPTER 5 LISTENING
      • Importance of Listening
      • The Listening Process
      • Types of Listening
      • Barriers to Effective Listening
      • Steps for Better Listening
      • Summary
      • Review Questions
    • CHAPTER 6 BARRIERS IN COMMUNICATION
      • Introduction
      • Mechanical Barriers
      • Physical Barriers
      • Psychological Barriers
      • Semantic and Language Barriers
      • Interpersonal Barriers
      • Cross-Cultural Barriers
      • Organizational Barriers
      • Measures to Improve Communication Barriers
      • Summary
      • Review Questions
  • PART TWO BUSINESS CORRESPONDENCE
    • CHAPTER 7 INTRODUCTION TO BUSINESS WRITING
      • Importance of Business Correspondence
      • Functions of Business Correspondence
      • Characteristics of a Business Letter
      • Physical Aspects of a Business Letter
      • Kinds of Business Letters
      • Summary
      • Review Questions
    • CHAPTER 8 STRUCTURE LAYOUT OF A BUSINESS LETTER
      • Components of a Business Letter
      • General Layout
      • Types of Layout
      • Usage of Certain Words and Terms
      • Common Errors in Letter Writing
      • Summary
      • Review Questions
    • CHAPTER 9 ENQUIRIES, OFFERS, QUOTATIONS AND TENDERS
      • Enquiries
      • Offers
      • Quotations
      • Tenders
      • Summary
      • Review Questions
    • CHAPTER 10 ORDERS, THEIR EXECUTION AND CANCELLATION
      • Orders
      • Execution of orders
      • Cancellation of Orders
      • Summary
      • Review Questions
    • CHAPTER 11 COMPLAINTS AND ADJUSTMENTS
      • Introduction
      • Complaints
      • Adjustments
      • Sample Complaint and Adjustment Letters
      • Summary
      • Review Questions
    • CHAPTER 12 COLLECTION LETTERS OR DUNNING LETTERS
      • Introduction
      • Objectives of Collection Letters
      • Stages Involved in Writing Collection Letters
      • Points to Consider While Drafting Collection Letters
      • Sample Collection Letters
      • Summary
      • Review Questions
    • CHAPTER 13 SALES LETTERS
      • Introduction
      • Purpose of a Sales Letter
      • Advantages of a Sales Letter
      • Structure of a Sales Letter
      • Sales Series or Wear-out Series
      • Sample Sales Letters
      • Summary
      • Review Questions
    • CHAPTER 14 CIRCULAR LETTERS
      • Introduction
      • Characteristics of a Circular Letter
      • Types of Circular Letters
      • Sample Circular Letters
      • Summary
      • Review Questions
  • PART THREE SPECIAL BUSINESS CORRESPONDENCE
    • CHAPTER 15 BANK CORRESPONDENCE
      • Introduction
      • Types of Bank Correspondence
      • Characteristics of Bank Correspondence Addressed to Customers
      • Key Point to Remember
      • Letters between Banker and Customer
      • Letters from Customer to the Bank
      • Letters Between Head Office and Branch Office
      • Summary
      • Review Questions
    • CHAPTER 16 INSURANCE LETTERS
      • Introduction
      • Fire Insurance
      • Marine Insurance
      • Life Insurance
      • General Insurance
      • Summary
      • Review Questions
    • CHAPTER 17 SECRETARIAL CORRESPONDENCE
      • Introduction
      • Duties of a Company Secretary
      • Classification of Secretarial Correspondence
      • Points to Remember while Drafting Secretarial Correspondence
      • Secretarial Correspondence with Government Agencies and Others
      • Summary
      • Review Questions
    • CHAPTER 18 GOVERNMENT CORRESPONDENCE
      • Representation
      • Official (Government) Correspondence
      • D.O. Letters
      • Memorandum in Government Institutions
      • Endorsements
      • Notifications
      • Summary
      • Review Questions
    • CHAPTER 19 AGENCY LETTERS
      • Applying for an Agency
      • Drafting an Agency Letter
      • Sample Agency Letters
      • Summary
      • Review Questions
    • CHAPTER 20 LETTERS RELATING TO IMPORTS AND EXPORTS
      • Introduction
      • Indents
      • Indent houses
      • Clearing Agents
      • Commission Agents
      • Letter of Credit
      • Bill of Entry
      • Bill of Sight
      • D/A Bill
      • D/P Bill
      • Mate’s receipt
      • Bill of Lading
      • Certificate of Origin
      • Consular Invoice
      • Price Quotations used in Foreign Trade
      • Shipping Advice
      • Import / Export Correspondence
      • Importing through Indent Houses
      • Summary
      • Review Questions
  • PART FOUR REPORTS AND PROPOSALS
    • CHAPTER 21 REPORTS - STRUCTURE AND LAYOUT
      • Introduction
      • Front Matter
      • Main Body
      • Back Matter
      • Summary
      • Review Questions
    • CHAPTER 22 BUSINESS REPORT WRITING
      • Introduction
      • Types of Reports
      • Structure of a report
      • Organising the report
      • Characteristics of a Good report
      • Classification of a report
      • Reports by Individuals
      • Reports by Committees
      • Press reports
      • Market reports
      • Reports from Statistical Data
      • Summary
      • Review Questions
    • CHAPTER 23 PROPOSAL DOCUMENTATION
      • Introduction
      • Mechanics of Writing a Proposal
      • Sample Proposals
      • Summary
      • Review Questions
  • PART FIVE GROUP COMMUNICATION
    • CHAPTER 24 GROUP AND TEAM INTERACTIONS
      • Group Definitions
      • Types of Groups
      • Characteristics of a Group
      • Group Dynamics
      • Techniques or Formats of Group Decision-making
      • Summary
      • Review Questions
    • CHAPTER 25 TEAM BRIEFING
      • Introduction
      • Process of Team Briefing
      • Sample Team Briefing
      • Benefits of Team Briefing
      • Pre-requisites for Successful Briefing
      • Format of Team Briefing
      • Summary
      • Review Questions
  • PART SIX SPOKEN COMMUNICATION
    • CHAPTER 26 ESSENTIAL CONVERSATIONAL ABILITY
      • Introduction
      • Types of Conversations
      • Strategies for Effective Conversations
      • Telephone Conversation
      • Summary
      • Review Questions
    • CHAPTER 27 PUBLIC SPEAKING
      • Introduction
      • Occasions Warranting a Presentation in Business
      • Components of a Presentation
      • Steps for a Successful Presentation
      • Summary
      • Review Questions
  • PART SEVEN TECHNOLOGY - AIDED BUSINESS COMMUNICATION
    • CHAPTER 28 INTERNET / E-MAIL / WEB-BASED COMMUNICATION
      • Introduction to Electronic Mail (E-mail)
      • E-mail - Name and Address
      • Mechanics of an E-mail
      • Characteristics of an E-mail Message
      • Layout of E-mail Messages
      • Formating E-mail Messages
      • Memos Via E-mail Messages
      • Smart E-mail Practices
      • E-mail Ethics
      • Tips for Effective E-mail Usage
      • Summary
      • Review Questions
    • CHAPTER 29 IT TRENDS IN COMMUNICATION
      • Introduction
      • Implications of Technology on Modern Business
      • Impacts of Technology-aided Communication on Business Enterprises
      • Modern Communication Devices
      • Recent Trends in Communication Technology
      • Summary
      • Review Questions
  • PART EIGHT INTERNAL COMMUNICATION
    • CHAPTER 30 MEMOS / CIRCULARS / NOTES
      • Introduction
      • Memorandum
      • Office Order
      • Office Circular
      • Office Note
      • Summary
      • Review Questions
    • CHAPTER 31 COMPANY MEETINGS, AGENDA AND MINUTES
      • Meetings
      • Agenda
      • Minutes
      • Summary
      • Review Questions
  • PART NINE CORPORATE COMMUNICATION
    • CHAPTER 32 INTERNAL COMMUNICATION
      • Introduction
      • Forms of Corporate Communication
      • Internal Corporate Communication
      • Summary
      • Review Questions
    • CHAPTER 33 PUBLIC RELATIONS (PR)
      • Introduction
      • Objectives of PR
      • Constituencies or Stakeholders of a Company
      • Means of Communicating with Internal Public
      • Means of Communicating with External Public
      • Tools of Pr
      • Conference
      • Summary
      • Review Questions
  • PART TEN EMPOLOYMENT COMMUNICATION
    • CHAPTER 34 APPLICATION LETTER AND RÉSUMÉ
      • Application for Appointments
      • Sample Application Letters and Resumes
      • Summary
      • Review Questions
    • CHAPTER 35 EMPLOYMENT DOCUMENTATION
      • Introduction
      • Drafting an Advertisement Copy
      • Drafting Appointment Letters
      • Letter of Recommendation
      • Testimonials
      • Letter of Credit
      • Summary
      • Review Questions
    • CHAPTER 36 INTERVIEWS
      • Introduction
      • Steps in Interview Process
      • Interview as a Selection Tool
      • Different Kinds of Interviews Conducted in the Selection Process
      • Qualities of an Interviewer
      • Ineffective Interview
      • Measures for Making an Interview Effective
      • Preparation for Interview
      • Kinds of Interviews
      • Summary
      • Review Questions
  • Glossary
  • Index
Biographical note

Dr. K. Sundar is Professor, Department of Commerce, Annamalai University. He has over 25 years of UG and PG teaching experience. A prolific author, he has authored books on Business Communication, Principles of Management, Human Resource Management, Organisation Behaviour, Business Ethics and Entrepreneurship Development.

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